25.4.11

h&m goes green !

In a world that is becoming more aware about the environment's fragility, it's great to see that fashion is also doing what it can in order to become green. This April, the popular Swedish clothing store H&M launched it's own VERY affordable eco-friendly line. Made with recyclable, biodegradable, and organic materials, this collection is an easy going way to dress fashionable with a conscience. It offers everything from tunics to beautiful summer dresses, blazers, skirts, and pleated trousers(love!). Even men and children can get in on this incredible line. 

Not only is H&M a wallet-friendly retailer, but it has now come an environmentally friendly one. It has always been one of my favourite places to shop, always being on trend, a little crazy, yet always interesting with it's vast collaborations with designers. This, by far, is one of my favourite lines they've launched in their stores. Make sure to check it out to add some eco flair to your wardrobe!

Love it? Wear it. Own it!
-Alicia xo